Facebook is shutting down Notify, the 7-month-old app that let you subscribe toBloomberg, and Vox Media, which owns The Verge. Notify users were alerted that the app is shutting down today via a push notification.
push notifications from your favorite publishers. More than 70 partners used the app to send users alerts about the day’s top stories, including CNN,
Facebook says the technology that powers Notify will be absorbed into other products. Chief among them: Messenger, where some news outlets are already experimenting with delivering the news via chatbots. "Since launching Notify, we've learned a lot about how to make notifications as timely and relevant as possible and we heard from people using the app that Notify helped them stay informed about things they cared about throughout the day," Facebook said in a statement. "With more than 900 million people using Messenger each month, we think there is a great opportunity for publishers to reach even more people interested in real-time updates from their favorite sources."
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